Leave it to Martha to make money off of the boomers. Finally, somebody is recognizing that there is a whole generation of women out here who are being ignored. Now if somebody would just do something about designing great casual clothes for older women...
HarperCollins head honcho Jane Friedman and the ubiquitous Martha Stewart. I am told Martha's next venture will be a magazine for women over 50, the largest demographic coming to Madison Avenue, where for years they have slavishly paid attention only to the young.
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